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 HOME    RESOURCES    EDUCATION    MARKETPLACE    NEWS    CORPORATE

PRESS RELEASE 06-14-07

San Francisco Mart Announces Green Trade Show


Industry Expo for Designers, Retailers September 19 & 20

Two landmark days open exclusively to the trade

Hundreds of exhibitors

Education Day with presentations by design leaders and visionary thinkers

Thousands of industry professionals


SAN FRANCISCO, California, June 14, 2007 /San Francisco Mart/ -- With the unprecedented level of public awareness for the environment, demand for eco-friendly goods has increased enormously. As a result, home furnishings manufacturers are responding with greener products. The San Francisco Mart is providing a venue for these products in one of the most environmentally-conscious geographical areas in the United States during Live Green, Live Well, a sustainable design and home furnishings show, which will be held at the Mart September 19 & 20, 2007.


Live Green, Live Well will be the first trade and home show solely dedicated to green furnishings and design. The show will offer a full range of home furnishings products and price points from established and emerging manufacturers that are using greener raw materials and/or manufacturing methods.


Attendees will discover hundreds of innovative and practical ways to incorporate sustainability into their design projects and retail showrooms. With offerings from furniture, accessories and art to floor coverings and small appliances, attendees will come away with viable product resources and ideas from displays, seminars and demonstrations.


Live Green, Live Well will take place in SF Mart’s two main temporary exhibit areas: Green on 1 and Green on 2. The expo will be open from 10 a.m.-5 p.m. on Wednesday, September 19, earmarked as the education day co-sponsored by the American Society of Interior Designers (ASID), and from 10 a.m.-7 p.m. on Thursday, September 20. Entrance to the exhibit hall will be complimentary to all trade professionals. Fees will be charged for all seminars.


“At the San Francisco Mart, we want to encourage designers and retailers to enrich their own eco-consciousness, and that of their clients and customers, by familiarizing them with green products and practices,” reflects Roseann Carini, SF Mart general manager.


“Compared with related industries, such as architecture and building products, the home furnishings component is in its infancy, yet demand is reaching an extraordinary level, especially in Northern California,” Carini continues. “Our designers have told us their clients are extremely eager to find eco-friendly home furnishings. Live Green, Live Well will help them discover products that align with their own and their clients’ personal values and style.”


According to a recent AHFA survey, 76 percent of the U.S. population believes it is important to purchase earth-friendly home products, and 72 percent report they would pay up to 10 percent more for eco-friendly furnishings.


At Live Green, Live Well, exhibitors will have the extraordinary opportunity to connect with sustainability-minded professionals who drive the market for products. Product categories for the show will include:

Architecture/Interior Design
Art/Wall Décor
Carpet/Rugs
Furniture & Accessories
Hardwood Flooring
Housewares
Home Accents
Juvenile/Nursery
Kitchen & Bath
Lighting
Mattresses
Paint and Wall Coverings
Soft Goods
Tabletop
Textiles


As of June 13, Live Green, Live Well exhibitors include: Beronio Lumber, Brand Kitchens & Design, Ceramic Tile Design, Decima Island Designs, Eco-terric, Falcon Waterfree Technologies, Green Home Center, Gustave Carlson Design, Knu, Liberty Valley Doors, NextEnergy, PermLight Products, Peti Antk, South Cone, Sustainable Spaces, and the Sustainable Furniture Council.


Show management will accept exhibitors based on an application that requires manufacturers to state their company’s environmental position statement, as well as list environmental certifications, affiliations and memberships.


“To ensure the integrity of the show, we must consider a manufacturer’s commitment to sustainability,” says Carini. “While we would like every exhibitor to have certain certifications, we can’t command that yet in this industry. However, we expect that they will show evidence of their long-term intentions.”


The Mart expects thousands of expo attendees from a range of trade professions, including interior designers, retail furniture and accessory buyers, architects, builders, contractors, developers, design students, home stagers and specifiers.


The San Francisco Mart is one of Northern California's premier wholesale design centers. Built in 1937 as the home of the Western Merchandise Exchange, the historic art-deco building continues to serve as a home furnishings and home accents center open to the trade only. Conveniently located in San Francisco’s Civic Center area, the SF Mart is situated close to freeways, public transit, major hotels, restaurants and other attractions.


The San Francisco Mart is managed by a full-service, on-site staff experienced in implementing trade shows, seminars and special events. With more than 90 years in the tradeshow industry, the SF Mart is a compelling partner for manufacturers interested in one of most coveted eco-conscious demographics in the country.


To become an exhibitor, contact Dawn McCann at or . For speaking opportunities, contact Ellen Hall at or . For registration information, contact Guest Services at or .




September 19 & 20

Live Green, Live Well

Design + Home Furnishings Show

at the San Francisco Mart



The Design Industry’s First Dedicated Green Expo!

Displays, Discussions, Didactics & Demonstrations

10 a.m. – 5 p.m. September 19

10 a.m. – 7 p.m. September 20

Source: San Francisco Mart

Media Contact: Ellen Hall,

Website: www.sfmart.com

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